Strategic Media Relations for Hydrogen Week 2026

We supported EMSD’s Hydrogen Week 2026 with media relations, on-site PR coordination and interview support, helping secure 23 media coverages across web, print and electronic media.

Turning Hydrogen Week into a Media Momentum Story

Hydrogen Week 2026 was more than a technology showcase. It was a carefully staged communication moment for EMSD to present Hong Kong’s role in the green energy transition. Against the backdrop of the national Dual Carbon Strategy and the 15th Five-Year Plan, the event brought together hydrogen experts, industry leaders and youth innovation programmes under one roof at the Hong Kong Convention and Exhibition Centre.

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Nekoshima Studio Limited supported the campaign from behind the curtain, building the media journey step by step: pre-event invitations, media reminders, media kit preparation, on-site registration, reception counter support, interview coordination and real-time media flow management. During the three-day programme, our team helped guide media movement, support photography and interview arrangements, and maintain a controlled PR environment suitable for a government-related event.

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The campaign generated 23 pieces of media coverage across web, print and electronic media, helping EMSD highlight hydrogen development not only as an industry topic, but also as a story of collaboration, education and future city-building.